Google Links Personalized AI Features to Cross-Service Ad Targeting
A policy revision quietly ties Google's personal AI assistants to ad personalization, carving out an exception to longtime user data protections.
Maya Chen 2 min read
All stories tagged adtech on The Silicon Valley News.
A policy revision quietly ties Google's personal AI assistants to ad personalization, carving out an exception to longtime user data protections.
A federal judge has ruled that Google must alter its dominant advertising technology operations to resolve antitrust violations, stopping short of ordering a forced divestiture of the business.
Spur Intelligence secures $200 million to enhance its bot detection technology that distinguishes genuine human traffic from bots, addressing critical online fraud challenges.